The 5 Do’s and Don’ts for an Effective Newsletter
Newsletters are an effective way for businesses to update current clients or prospective clients on the goings on with their…
Schema: The Next Level of SEO Management
SEO, search engines, keywords, google analytics, schemas… sound Greek to you? You are not alone. The world of internet searches…
Does Your Website Need a Facelift?
You worked hard to get your website looking just right. If there’s nothing wrong with it, why fix it? Well,…
How to Use Keywords to Promote Your Business
“What’s the magic word?” Do you remember playing this game as a kid? You would block access to a fun…
Honesty is the Best Policy in Digital Marketing
mar·ket·ing /ˈmärkədiNG/ noun the action or business of promoting and selling products or services, including market research and advertising. When…
Photoshop v. Canva
You have spent years to learn a skill, and now… everyone can do it. I imagine this is how so…
Looking for Employees (Like Everyone Else)?
Facebook and LinkedIn Both Offer Job Posting Services for Businesses Do you have a job you need to fill? You’re…
Three sites where you can find free (and legal) images for your content
The adage of “a picture is worth a thousand words” rings as true now as it did when it was…
Keyword Research: A Beginner’s Guide
We have a saying at Webster when it comes to creating a website – “This isn’t Field of Dreams” –…
5 Ways To Use Text Messaging for Your Marketing in 2021
SMS texting for marketing is making a comeback in a big way. On the tail end of the pandemic and…